Korea's Cowon opted not to worry about cutting-edge features and focus more on innovative design with the release of the iAudio E2 MP3 player. Sporting a similar form factor to that of the popular Apple iPod nano, the iAudio E2 is topped off by a striking steel ring that gives it a somewhat retro-futuristic look.

The device comes in white, black, sky blue, lilac silver, orange red, mocha brown, pink and violet, offers support for MP3, WMA, OGG, FLAC and WAV audio formats, and has an "earSafe" function that automatically turns down the volume when a user first turns the device on. Offered in 2 gigabyte and 4 gigabyte versions, the unit will go on sale for 49,000 Korean won ($42) here.

Via Aving