Dell is counting on the look of the Adamo XPS to get people excited. (Maybe a little too much, as we still have no idea what kind of feature set/internals the 9.99 millimeter machine will come packed with.) Alex Gruzen, SVP of Dell's Consumer Product Group, flashed the Adamo XPS to a room full of reporters for a brief moment to show us all the "literally less than a centimeter-thick" laptop.

"When you see it, when you touch it, you'll lust after it," Gruzen said of the Adamo. Let's hope that lust is rewarded when you use it, too.

Check out a bonus shot and the press release from Dell after the jump.

Click on the image to make it larger:

From Dell:

ON 9/9/09, DELL OFFERS SNEAK PEAK OF 9.99-mm DESIGN CONCEPT

Round Rock, Texas, Sept. 9, 2009 - 9/9/09 comes only once and today Dell is offering a glimpse of its highly stylized, thin 9.99-mm Adamo By Dell concept that's as beautiful as today's date is unique.

The initial reveal, at www.dell.com/AdamoXPS, reflects the concept's unique, super-slim profile.

In March, Dell introduced the Adamo By Dell brand and Adamo™ laptop as the pinnacle of craftsmanship and design. Derived from the Latin word meaning "to fall in love with," the Adamo laptop is the world's thinnest and today's concept shows Dell's commitment to taking that to the next level.