Digital cameras can see a broader spectrum of colors than we can. Kameraflage is a technology that takes advantage of their superior vision by printing or projecting messages and images that can only be seen through a digital camera lens.

The company calls it technology for the "cameraphone generation" and suggests plenty of uses for their innovation — beyond printing secret messages on models' T-shirts, as in the picture. Imagine if you were only able to watch movie subtitles if you were holding up your camera phone at the theater. Doesn't that seem like a good idea? How about ads on the wall above the Mona Lisa that only show up when you capture a cameraphone pic? Neither of those suggestions from Kameraflage sound great to us, but there's plenty of potential for the technology, especially when it comes to messing up people's shots of objects that you don't want photographed. How about painting on the Mona Lisa so that all of those infuriating digital photographers will have to buy the poster, like in the old days? — S.E. Kramer

Kamerafkage via Gizmodo